REALTYTRAC LAUNCHES ASSET MANAGEMENT SOFTWARE
Leading Online Foreclosure Marketplace Launches On-Demand or Licensed Solution
for Asset Managers and Agents to Post, Market, Manage and Sell Properties
Lake Forest , Calif. – February 21, 2005 – RealtyTrac (www.realtytrac.com), the leading online marketplace for foreclosure properties, today announced the launch of the RealtyTrac ® Asset Management System (RAMS) – the most efficient way for asset managers and real estate agents to post, market, manage and sell real estate properties. It is available as an on-demand service or as licensed software. RealtyTrac is the fastest-growing real estate site online with nearly two million unique monthly visitors, and is the exclusive foreclosure data provider to AOL Real Estate, MSN House & Home, Yahoo! Real Estate and HomeGain.
As real estate prices flatten, interest rates rise and default rates climb, the industry is beginning to see an increasing inventory of pre-foreclosure, foreclosure and REO properties. Traditional proprietary asset management systems have been expensive to purchase and complicated to implement. As a result, many mortgage companies have been unable to deploy these proprietary systems, while others have held out for a more cost-effective solution. With the growing number of properties to manage and market, mortgage servicers are beginning to scramble for a solution.
“We set out to create a low-cost, end-to-end, scalable solution with a comprehensive suite of asset management, marketing and offer management tools,” said James Saccacio, RealtyTrac Chief Executive Officer. “And our customers get something that no other software company can offer: guaranteed placement for their properties on RealtyTrac, one of the top five real estate sites online.”
RealtyTrac Asset Management System
The RealtyTrac Asset Management System (RAMS) is an end-to-end solution that enables asset managers and agents to work together seamlessly, and expose foreclosure properties to the largest, most active audience online. Agents can post properties, proactively market them, and take offers from pre-qualified buyers, while asset managers benefit from the easy tracking and management of properties to assign agents, calculate ROI, initiate and monitor tasks, run reports, and manage every step of the real estate sales process.
RAMS is integrated into both RealtyTrac and its REO property-focused website, Bank Homes Direct (www.bankhomesdirect.com), enabling asset managers to proactively market properties to nearly 2 million monthly unique visitors, and allowing online offers to be made, countered and accepted.
RAMS is based on a proven software product that’s been used by successful asset management companies for over ten years. RealtyTrac’s new version is built on the Microsoft .NET platform, and is easily integrated into most existing IT networks. The software is available as a hosted web service or via traditional licensing.
Key features include:
- Complete property management – Property tracking, task queue and reporting features make it easy to manage inventory and activity
- Offer and counteroffer management – Real-time access to new offers and offer history
- Professional network management – Easily add new asset managers, clients and attorneys
- Post and update properties – Asset managers can instantly post and update properties to sites that reach nearly 2 million monthly unique visitors
- Market properties – Properties are instantly exposed to RealtyTrac’s audience of nearly 2 million monthly visitors
- On-demand or licensed software – Options include pay-as-you-go pricing or a licensed software version
- Easy integration – Web services, .NET and XML-based solution integrates with existing systems and professional networks
Pricing and Availability
RealtyTrac Asset Management System is currently available on-demand as a subscription-based service or as licensed software. More information is available at www.realtytrac.com/RAMS.
About RealtyTrac, Inc.
RealtyTrac, Inc., (www.realtytrac.com) the leading online marketplace for foreclosure properties provides all the resources that home seekers, investors and real estate agents need to locate, evaluate and buy properties at below market value. Founded in 1996, RealtyTrac sets a new standard for online real estate services by offering the largest database of pre-foreclosure and foreclosure properties, with more than 500,000 properties across the country, comprehensive property data, productivity tools and extensive professional resources. RealtyTrac hosts close to two million unique visitors monthly and is the exclusive foreclosure data provider to AOL Real Estate, HomeGain, MSN House & Home, and Yahoo! Real Estate. For more information, visit www.realtytrac.com.