Feature Is First Of Its Kind Among Real Estate Sites
Nearly 2 Million Photos Already Available
IRVINE, Calif. – MAY 30, 2007 – RealtyTrac® (http://www.realtytrac.com/), the leading online marketplace for foreclosure properties, today announced a powerful new online feature called RealtyTrac Rooftop Views™, which features flyover photos of foreclosure properties nationwide — allowing users to conveniently see what a property looks like before they approach homeowners in default, bid at public auction or negotiate with foreclosing lenders.
The new RealtyTrac Rooftop View technology matches street addresses from RealtyTrac’s foreclosure database with Microsoft Virtual Earth images to provide up to four photos of each property, zoomed in and cropped to show the property in clear detail — and from multiple angles. In areas where overhead aerial photos are not available, RealtyTrac displays satellite photos.
“With RealtyTrac Rooftop Views, we become the only national foreclosure data service to consistently append photos to properties in all stages of foreclosure, and the only real estate website to include overhead photos that focus in so closely on specific properties,” said James J. Saccacio, chief executive officer of RealtyTrac. “We now have nearly 2 million photos matched with about half a million foreclosure properties nationwide, and we’re adding thousands of new photos every day. That means buyers and investors who use our service now have a significant advantage over other buyers and investors in the market for foreclosures. These photos will give our users a good sense of a property’s layout, condition and neighborhood — key factors in determining value and investment potential — all from the comfort and convenience of their computer.”
Longtime RealtyTrac member Michelle Mangione finds the new RealtyTrac Rooftop Views “very helpful” as she searches properties each day. Mangione buys foreclosure properties, rehabs them and then resells them or holds them as rental properties. The new rooftop view photos and mapping interface have helped her streamline the process of identifying prime investment opportunities. “I love the mapping feature,” she said. “There is really no reason to go to other sites like Google Earth or Zillow now.”
The RealtyTrac Rooftop View photos are the most recent in a series of innovations that RealtyTrac has introduced as part of its online foreclosure marketplace in recent months. Earlier this year it unveiled an integrated map-based search application, allowing users to search for and view foreclosures in a dynamic drag-and-drop mapping interface. The mapping interface includes neighborhood-wide overhead photos, but the new rooftop views center in on a specific property and are conveniently displayed on search results and property detail pages, giving users the ability to view them while also looking at other relevant property information.
About RealtyTrac Inc.
Ranked as the third largest real estate site by MediaMetrix and No. 53 on Inc. magazine’s 2006 Inc. 500 list of the nation’s fastest-growing private companies, RealtyTrac Inc. (http://www.realtytrac.com/), is the leading online marketplace for foreclosure properties, providing all the resources that home seekers, investors and real estate agents need to locate, evaluate and buy properties below market value.
Founded in 1996, RealtyTrac publishes the largest and most comprehensive national database of pre-foreclosure, foreclosure, For Sale By Owner, resale and new construction properties, with more than 1 million properties across the country, property reports, productivity tools and extensive professional resources. RealtyTrac hosts nearly 3 million unique visitors monthly and has been chosen to supply foreclosure data to MSN Real Estate, Yahoo! Real Estate and The Wall Street Journal’s Real Estate Journal. For more information, visit http://www.realtytrac.com/.
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