Ad Serving Technology
Geo-Targeting capabilities allows advertiser to target by State, City, Zip Code, and Area Code.
Location affects every advertising decision – where to advertise, what to promote and what the message should be.
Simply, advertising can market more effectively when they know where their viewers are and how they'll view an ad.
Site-Targeting capabilities allows advertiser to target by channel/vertical.
Targeting a specific ad to a specific channel creates a more relevant user experience-
letting advertisers connect with people who are likely to be interested in their product or service.
Behavioral Targeting allows advertiser to target by behavioral segment.
Find relevant audiences based on where they go and what they do online based on Behavioral Targeting.
- Post Click and Post Impression Action Tracking To Increase eCPM rates
- Real Time Reporting
- Integration of Frequency and Revenue Caps
If you're interested in advertising with RealtyTrac, but don't have the resources to produce the
creative for an ad, we can help! Just provide us with your concept, and our design and technology
teams will develop the creative for you. Contact us at 949-502-8300 or at
for more details.